掩埋-iasp
Dear Sirs,
We owe
your name and address to the Commercial
Counsellor's Office of the Swedish Embassy in
Beijing who have informed
us that you
are in the market for Textiles.
We avail ourselves of this opportunity
to approach you for the establishment of trade
relations with you.
We are
a state-operated corporation,handling both the
import and export of Textiles. In order to
acquaint you with our business
lines,we
enclose a copy of our Export List covering the
main items suppliable at present.
Should any of the items be of interest
to you,please let me know. We shall be glad to
give you our lowest quotations upon
receipt of your detailed requirements.
In our trade with merchants
of various countries,we always adhere to the
principle of equality and mutual benefit. It is
our
hope to promote,by joint
efforts,both trade and friendshp to our mutual
advantage.
We look forward
to receiving your enquiries soon.
Yours faithfully,
Encl.
函电
(1) ------
注解
A
1. owe ......
to ......
把
....
.
归功于
......
例句
: We owe your name and
address to .......
2. Commercial Counsellor's Office
商务参赞处
3. be in the market for
想要购买
....
例句
: We are in the market for
Groundnuts.
be in the market
要买或卖
例句
: Please advise us when
you are in the market.
4. avail oneself of ......
利用
.....
例句
: We avail ourselves of
this opportunity to express our thanks to you for
your close cooperation.
5. approach
v.
与
......
< br>接洽
例句
: We have been approached
by several buyers for the supply of walnuts.
6. state-
operated corporation
国营公司
7. handle v.
经营
例句
: This shop handles paper
and stationery.
8. acquaint sb. with sth.
使某人了解某事
例句
: You will have to
acquaint us with the details.
9. line
n.
行业
;
(
一类
)
货色
例句
: We have been
for many years in the chemical line.
This is a good line of hardware.
10. enclose
v.
随函附上
例句
: We enclose a copy of our
pricelist.
Please refer to the pricelist
enclosed with (or : in) our letter of August 5.
Enclosed please find a copy of our pricelist.
(Or: Please find enclosed a copy of our
pricelist.)
We believe you will find the
enclosed interesting.
enclosure
n.
附件
(
信内有附件时
,
常用
Encl.
或
Enc.
注明与信末坐下角
,
如例文
.)
例句
: We thank you
for your letter of April 15 with enclosures.
11. covering
包括
......
的
,
涉及
......
的
,
有关
......
的
例句
: Please let us have your
pricelist covering your typewriters.
12. sth. be of interest to
sb.
使感兴趣
,
有兴趣
例句
: This article is of
special interest to us.
注意区分
: sb. be
interested in sth.
13. upon (or : on) receipt of
收到
......
< br>后
(
即
......)
例句
: On (or :
Upon) receipt of your instrucions we will send the
goods.
14.
requirement
n.
需要
;
需要之物
例句
: We can meet your
requirements for (or: of) Walnutmeat.
15. trade
n.
贸易
;
行业
例句
: They have been in the
wool trade for quite a number of years.
trade
v.
从事贸易
;
做生意
;
经营
例句
: They trade in cotton
piece goods with many countries.
16. adhere to = stick to
忠于
;
坚持
例句
: We always adhere to our
commitments.
17. principle of equality and mutual
benefit
平等和互利的原则
18. both trade and
friendship to our mutual advantage
对双方都有利的贸易和友谊
经典句子
: (
曾经我尝试过在我客户
的身上运用此句子
,
收到的效果不错
.
)
It is our hope to
promote,by joint efforts,both trade and friendship
to our mutual advantage.
函电
(2) ------
A
今天例文的题目是
: (
今天会有两封信
,
因为有一封是回信
)
(A) Request for the
establishment of business relations
例文如下
:
Dear sirs,
Having obtained your name and address
from Messrs. Anderson & Co.,Rotterdam,we are
writing you in the hope of
establishing
business relations with you.
We have been importers of Arts & Crafts
for many years. At present,we are interested in
various kinds of Chinese Arts and
Crafts and should appreciate your
catalogues and quotations.
If your prices are in line,we trust
important business can materialize.
We are looking forward to receiving
your early reply.
Yours
faithfully,
函电
(2) ------ B
(B)
A reply to the above
Dear
sirs,
We thank you for your
letter of the 3rd this month and shall be glad to
enter into business relations with your firm.
Complying with your
request,we are sending you under separate cover
our latest catalogues and pricelist covering our
exports.
Payment should be
made by an irrevocable and confirmed letter of
credit.
If you find
business possible,please cable us for offers.
Yours faithfully,
函电
(2) ------
注解
A
注解
:
1. obtain
v.
获得
例句
: We regret to say we
cannot obtain any interest.
例文中的
Having
obtained ...... from ......
也是一句向对方表达如何获得对方联系方式的句型
.
(
今天学的是第二句
)
还记得昨天学的第一句表达如何取得对方联系方式的句子吗
?
We owe your ...... to ......
< br>这些句型是在你向初次联系的客户发
邮件时可使用的好句子
,
这样
,
客人就不会觉得你的联系太
突然了
.
2. appreciate
v.
感谢
,
感激
;
理解
,
体会
例句
: We highly
appreciate your kind cooperation.
We shall
appreciate your giving this matter your serious
consideration.
We shall appreciate it
if you will send us a brochure and two sample
books by air immediately.
We hope you will
appreciate our position.
这是一个在函电里用的频率比较高的一个词
,
这个词的好的运用会使你的信件增添一份美
.
3. in line
(with) = in agreement (with) ------- mean :
suitable
例句
: If
your price is in line,we can take large
quantities.
4.
materialize
v.
实现
例句
: We hope the business
will eventually materialize.
5. enter into
ph.v.
开始
(
某种
关系、事业、谈判等)
;缔结(契约等)
例句:
We wish to enter into
business relations with your corporation for the
supply of light industrial products.
We expect to enter into (=begin)
business talks with them next week.
6. comply (with)
vi.
依照,符合
例句:
We hope you
will be able to comply with our request.
This offer does not comply
with our requirements.
表示
“
按照
......
和
......
一致
意思的
,
除了
comply with
外
,
还有
in compliance
with , in line with , in accordance with , in
comformity with .
7. under separate cover
另邮
,
另寄
也可以说
by separate
mail
如附在信里则用
under cover (
随函
)
或
enclose
(
见上一个例文
).
例句
: We are sending you
catalogue under separate cover
. = We
are sending you catalogue by seperate mail.
We are sending you under cover a copy of
pricelist. = We are enclosing a copy of our
pricelist.
8.
cable
v.
打电报
注意
: cable sb. sth.
把某事物电达给某人
cable sb. for sth.
向某人电索某事物
例句
: Please cable us offers.
Please cable us for offers.
cable
n.
电报
例句
: Please make us an offer
by cable. = Please make us an offer by telegram.
Please make us a cable offer
. = Please
make us a telegraphic offer
.
函电
(3)
今天例文的题目是
: Transferring
Business Relations
例文
:
Dear sirs,
Enamelled Copper Wire
Your letter of 1st August addressed to
our Shanghai Branch Office has been passed on to
us for attention and reply, as the
captioned goods lie within the scope of
our business activities.
We
regret to inform you, however, that this
particular line has already been represented by
ABC & Co., Ltd., 144 Broad Street,
Alexandria, Egypt. As a result, we are
not in a position to supply you with the goods but
would rather recomment that you
approach them direct for your
requirements.
If you are
interested in any other items, please let us know
and we shall be only too pleased to make you
offers.
Yours truly,
cc ABC & Co., Ltd.,
Alexandria, Egypt
函电
(3) ------
注解
1. enamelled
copper wire
漆包线
2. pass on
ph. v.
传递
,
转交
例
: We will pass on your
decision to the buyers.
3. captioned
adj.
标题项下的
,
标题所说的
例
: We are
pleased to advise you that the captioned goods
were shipped yesterday per s.s. Pearl.
caption
n.
标题
例
: We have noted your letter
of August 6 under the above caption.
4. lie within the scope of
our business activities
属于我们的经营范围
5. regret
v.
抱歉
,
惋惜
,
引为遗憾
+ sth. /
doing sth. / to do / that ...
例
: We very much regret our
inability to comply with your wishes.
We regret being unable
to offer you this article at present.
We regret to note (or :
learn) that you cannot make any headway with our
offers.
We regret that the
business has fallen through.
regret
n.
抱歉
,
遗憾
例
: Much to our regret,we
are unable to even shade the price.
6. be in a position to
能够
例
: We are not in a position
to take on new business at present.
7. resommend
v.
推荐
,
劝告
,
建议
+ n. / doing sth. / sb. to do / that
例
: We strongly
recommend acceptance for our stocks are running
low.
We
recommend buying a small quantity for trial.
We
recommend you to buy a small quantity for trial.
8. be only too
pleased to ...
十分乐于
......
Supplement of Unit 1 (A)
前三篇例文讲的主要大主题是
: Establishing
Business Relations
现在就是三篇例文里总结出来的和补充进去的
Some Useful Sentences :
1. We owe your name and
address to ... who have informed us that you are
in the market for ...
2. On
the recommendation of Messers. ... , we have
learned with pleasure the name of your firm and
shall be glad to enter into
business
relations with you.
3. Your
firm has been recommended to us by ...
4. Having had your name and address
from ... , we now avail ourselves of this
opportunity to write to you with a view to
entering into business relations with
your coporation.
5. Your
name and address have been passed on to us by ...
, and we are glad to forward to you this
introductory letter, hoping
that it
will be the prelude to mutually beneficial
relations between us.
Supplement of Unit 1 (B)
6. We are willing to enter into
business relations with your firm on the basis of
equality and mutual benefit and exchanging
what one has for what one needs.
7. We wish to introduce
ourselves to you as a state-operated corporation
dealing exclusively in ...
8. Being specialized in the export of
... , we express our desire to trade with you in
this line.
9. Our lines are
mainly ...
10. We have
lately received a number of shipment from ... and
found among them some parcels of ... bearing your
shipping
marks. These commodities have
proved to be of satisfactory quality, and
therefore we should be interested in regular
supplies
from you direct.
#46
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Supplement of
Unit 1 (C)
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11. To acquaint you with the ... we
handle, we are sending you, by seperate airmail, a
commodity list
and several sample books
for your reference.
12. In
order to give you some idea of various qualities
of ... we have for export, we take pleasure in
forwarding you by air one catalogue and
a few sample books for your perusal.
13. In order to promote business
between us, we are airmailing you samples under
separate cover for
your inspection.
14. We are glad to note
from your letter of ... that you are desirous of
entering into direct business
relations
with us.
15. We thank you
for your letter of ... offering your services and
should be glad to discuss the
possibility of expanding trade with
you.
16. We very much
regret that we are not in a position to supply you
with ... direct, as we are already
represented by Messrs. ... for the
sales of this commodity in your district. We would
advise you to
approach them direct for
your requirements.
Supplement of Unit 1 (D)
另外
,
这里还有一些常用的归类的词组的总结
与补充
:
1.
得知消息
:
We owe your name to ...
On the recommendation of
...
Having obtained ...
from ...
We have learned
from ...
Your company has
been kindly introduced by ...
2.
经营
:
handle / trade in / deal in / be in the
line of / specialize in
3.
有兴趣
:
sb. be of interested in sth. / sth. be
of interested to sb. / appeal to
4.
建立关系
:
enter into / establish / set up
5.
价钱合理
:
in line / suitable / acceptable /
workable
函电
(4) ------ A
今天进入第二个主题
: Enquiries &
Offers
在开始今天的例文之前
,
先插几个知识点的讲解
.
1.
在给对方写信时
,
在要提起某个问题来回答时
,
常有
< br>
关于
(
你方的要求
),
至于
......<
/p>
那可用的词组有哪些呢
?
as to / as for / in regard to /
regarding / referring to / in respect of /
concerning
2.
offer
n. & v.
的用法
:
1) Your offer of ...
2)
常与动词
make , cable , send
连用
3)
常与介词
for , of ,
on
搭配
3. Enquiry / Inquiry :
An enquiry must be
acknowledged in terms that establish good will if
an immediate sale is not possible. If it is from
an old
customer,say how much you
appreciate it if it is from a new customer,say
you are glad to receive it and express the hope of
keeping up friendly business
relationship.
1) a general
inquiry
普通询盘
general information : a
catalogue , pricelist , sample , photo
2) a specific inquiry
具体询盘
detail information : name of the
commodity , specification , quantity , unit price
(CIF,FOB,etc.) , shipment date , terms of
payment
4. Offer :
1)
non-firm offer
虚盘
Non-firm offers are usually indicated
by means of sending catalogues, pricelists,
proforma invoices and quotation though
quotations with certain qualifying
words sometimes play the function of firm offers.
2) firm offer
实盘
A
firm offer is made when a seller promises to sell
goods at a stated price within a stated period of
time. The promise may be
expressed
(i.e. clearly stated in words), as when it takes
the form of a letter or it may be implied (i.e.
understood), as when
it takes the form
of a quotation that contains the words
The firm offer creates a power of
acceptance permitting the offeree by accepting the
offer, to transform the offeror's promise
into a contractual obligation. Thus,
once it has been accepted it cannot be withdrawn.
3) A satisfactory offer
will include the following:
a) an expression of thanks for the
enquiry, if any
b) names
of commodities , quality , quantity and
specifications
c) details
of prices , discounts and terms of payment
d) a statement or clear
indication of what the prices cover (e.g. packing
, freight and insurance)
e) packing and date of delivery
f) the period for which the
offer is valid.
以上这些只供参考
,
这些纯粹是一些理论的知识
.
似乎在实际操作中
,
也不会把那么多个
point
放在同一封信里描述
.
函电
(4) ------ B
今天例文的题目是
: An Enquiry for
Chinese Cotton Piece Goods
正文如下
:
Dear sirs,
We
are glad to note from your letter of 1st September
that , as exporters of Chinese Cotton Piece Goods
, you are desirous of
entering into
direct business relations with us. This happens to
coincide with our desire.
At present, we are interested in
Printed Shirting and shall be pleased to receive
from you by airmail catalogues, sample books
and all necessary information,
regarding these goods so as to acquaint us with
the quality and workmanship of your supplies.
Meanwhile, please quote us your lowest
price, C.I.F. Vancouver, inclusive of our 5%
commission, stating the earliest date of
shipment.
Should
your price be found competitive and delivery date
acceptable, we intend to place a large order with
you.
We trust you will give
us an early reply.
Yours
faithfully,
#52
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(4) ------
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A
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Notes:
1. note
v.
注意到
例
: We note from your letter
that you are in the market for chemicals.
2. be desirous
of
渴望
,
想要
+ doing sth. / sth.
例
: We are desirous of
entering into (or : to enter into) direct business
relations with you.
desire
n. &
v.
期望
,
渴望
;
要求
,
请求
例
: They have no desire to
buy anything at the moment.
What do you desire us
to do?
3.
coincide
v.
(
意见等
)
一致
;
(
时间上
)
相同
一般搭配为
coincide with
例
:
We are glad that our ideas coincide.
Your enquiry coincided
with our offer.
4. catalogue
n.
目录
(
本
)
单页的商品说明书称为
leaflet.
函电
(4) ------
注解
B
5. workmanship
做工
6. regarding
prep.
关于
与
with regard to
, in regard to , as regards
同义
,
一般可以换用
.
例
: We have already written
to you regarding this matter.
7. supply
n.
供应
例
: Supply now exceeds demand
on our market.
(
供大于求
)
The goods
are in short (scarce , light , free , abundant ,
ample) supply.
We are replenishing supply (or :
supplies).
8.
inclusive
adj.
包括
......
的
( inclusive of =
including exclusive of = not including)
例
: This offer
(or: price) is inclusive of your commission of 2%.
(= This
offer (or : price) includes your commission of
2%.)
This
applies to Items 1 to 10 inclusive.
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9.
competitive
adj.
有竞争力的
例
: Our price is competitive
enough to induce business.
compete
v.
竞争
例
: We have to compete
against (or : with) other countries in trade.
competition
n.
竞争
例
: To enable us to meet
competition, you must quote the lowest possible
price.
competitor
n.
竞争者
例
: Competitors are offering
lower prices.
10. place
v.
置
......
于
;
订购
;
售出
给某人
下单
,
给某人定货
为
place order with sb.
例
: If you cannot
effect shipment in time, you will place us in an
awkward position.
If your price is competitive, we
shall be glad to place a substantial order with
you.
If
your price is right, we believe we can place
additional quantities in our market.
函电
(5) ------
A
没人喜欢看不要紧
,
没人支持也无所谓
,
自己复习才是最重要的
!
要坚持自己的原则
,
说过每天坚持帖一篇例文的
(
周六日除外
).
好
,
今天的第一篇例文的题目是
: A
正文如下
:
Dear sirs,
We
learn from Spett. Ditta Fratelli of Rome that you
are producing for export hand-made golves in a
variety of natural leathers.
There is a
steady demand here for gloves of high quality and
although sales are not particularly high. good
prices are obtained.
Will
you please send me a copy of your glove catalogue,
with details of your prices and terms of payment.
I should find it most
helpful if you
could also supply samples of the various skins of
which the gloves are made.
Yours faithfully,
函电
(5) ------
B
Reply:
Dear sirs,
We
welcome your enquiry of 22nd August and thank you
for your interest in our products. A copy of our
illustrated catalogue is
being sent to
you today, with samples of some of the skins we
regularly use in our manufactures. Unfortunately,
we cannot
send you immediately a full
range of samples, but you may take it that such
leathers as chamois and doeskin, not represented
in the parcel, are of the same high
quality.
Mr Wang, our
overseas director, will be in Rome early next
month and will be pleased to call on you. He will
have with him a
wide range of our
manufactures and when you see them we think you
will agree that the quality of the material used
and high
standard of craftmanship will
appeal to the most selective buyer.
We also manufacture a wide range of
hand-made leather hand-bags in which we think you
may be interested. They are fully
illustrated in the catalogue and are of
the same high quality as our gloves. Mr Wang will
be able to show you samples when he
calls.
We look
forward very much to the pleasure of receiving an
order from you.
Yours
faithfully,
函电
(5) ------
注解
1. supply sb. with sth.
supply sth. to sb.
2. manufacture
n.
(
单数
)
制造
,
生产
;
(
复数
)
制造品
,
产品
如
: They are engaged in the
manufacture of plastics.
They sell their various
manufactures locally.
manufacture
v.
制造
,
生产
如
: Your order is being
manufactured and will soon be ready for shipment.
manufacturer
n.
制造工厂
,
制造者
如
: We have already bought
the goods from another manufacturer.
3. be made of
(
看得到原材料的
)
be made from
(
看不到原材料的
)
4. illustrated
adj.
有插图的
5. range
n.
范围
a full range
全套的
a wide range
大量的
如
: We can supply carpets in
a wide range of designs.
6. chamois
n.
(
单复数同形
)
小羚羊
;
羚羊皮
;
麂皮
7. doeskin
n.
母鹿皮
8. appeal to
ph. v.
引起好感
,
引起兴趣
如
: We trust this new product
of ours will appeal to your market.
9. selective
buyer
善于挑剔的买住
,
有眼力的买主
挑剔的
还有
picky , fussy
函电
(6) ------
A
今天的例文的题目是
: (A)
An Enquiry for Iron Nails
正文
:
Dear sirs,
Iron
Nails
We are interested to
buy large quantities of Iron Nails of all sizes
and should be obliged if you would give us a
quotation per
metric ton C.F.R.
Lagos,Nigeria.
It would
also be appreciated if samples and/or brochure
could be forwarded to us.
We need to purchase this article from
other sources but we now prefer to buy from your
corporation because we are given to
understand you are able to supply large
quantities at more attractive prices. Besides,we
have confidence in the quality of
Chinese products.
We look forward to hearing from you by
return.
Yours faithfully,
函电
(6) ------ B
(B)
A Reply to the Above
Dear
sirs,
In reply to your
letter of August 15, we are giving you an offer,
subject to our final confirmation, as follows:
Commodity :
Common
Round Iron Wire Nails
Specifications :
As per attached list
Packing :
Loose in plywood keg of 60
kgs. net
Quantity :
100 kegs
Price :
US $$ ... net per keg
CFR Lagos
Shipment :
September /
October, 20..
Payment :
Confirmed, Irrevocable Letter of
Credit payable by draft
at sight to be opened 30 days before
the time of shipment
Under
separate cover, we have sent you samples of
various sizes and the brochure required.
If you find the above
acceptable, please cable us for confirmation.
Yours faithfully,
Encl.
函电
(6) ------
注解
A
注解
:
1. be obliged
感激
(
陈腐的客套语
)
= be appreciated
如
: We shall be obliged if
you will cable us an offer.
Your prompt reply will
oblige.
2.
brochure
n.
小册子
(
法语
)
相当于英语的
pamphlet.
3. be given to
understand = be informed
如
: We are given to
understand that you deal in brushes of all kinds.
4. have
confidence in sb. / sth.
5. by return
立即
,
收信后立即
函电
(6) ------
注解
B
6. in reply to (= in answer to)
为答复
......
如
: This is in
reply (or: answer) to your letter of August 25.
7. subject to
以
......
为条件的
,
以
......
为有效
如
: The offer is subject to
confirmation.
The plan is subject to the manager's approval.
8. as per
ph. prep.
按照
(
仅用语商业书信
)
如
: We handle a
wide range of light industrial products as per
list enclosed.
9. net
adj.
净的
(
英国习惯写作
nett)
net price
实价
,
净价
(
不含佣金或折扣
)
net weight
净重
(
不包括皮重
)
net profit
净利
,
纯益
函电
(7)
看来一不自救
,
我的帖子又沉了
........
今天的例文的题目是
: A Firm Offer
内容如下
:
Dear sirs,
Groundnuts & Walnutmeat
We confirm your cable of
2nd September asking us to make you firm offers
for both Groundnuts and Walnutmeat CFR
Copenhagen. We cabled back this
morning, offering you 250 metric tons of
Groundnuts, Hand-picked, Shalled and Ungraded at
RMB
¥
1,800 net per
metric ton CFR Copenhagen or any other European
Main Port for shipment during October /
November,1985. This offer is firm,
subject to the receipt of reply by us before 25th
September.
Please note that
we have quoted our most favourable price and are
unable to entertain any counteroffer.
As regards Walnutmeat, we would inform
you that the few parcels we have at present are
under offer elsewhere. However, if
you
should make us an acceptable bid, there is a
possibility of your obtaining them.
As you are aware that there has been
lately a large demand for the above commodities,
such growing demand has doubtlessly
resulted in increased prices. However
you may avail yourselves of the advantage of this
strengthening market if you will send
us an immediate reply.
Yours truly,
函电
(7) ------
注解
A
1. groundnut
花生
walnutmeat
胡桃肉
2. firm
adj.
确定的
,
有效的
如
: The offer is firm (for) 3
days.
firm
adv.
确定地
,
有效地
如
: We offer firm as follows.
We offer
you firm subject to reply by 5 p.m. our time,
Wednesday, October 3.
firm offer
实盘
non-firm offer
虚盘
(
即
offer without engagement / obligation
无约束力的报盘
)
3. European Main Ports
常缩写成
EMP.
4. favourable
adj.
有效的
,
赞成的
如
: We are favourable to your
proposal.
The time is not favourable for the disposal of the
goods.
函电
(7) ------
注解
B
5. entertain
v.
考虑
(
引申为接受
)
如
: We shall be glad to
entertain any constructive suggestion you make.
We are too
heavily committed to be able to entertain fresh
orders.
6.
parcel
n.
小包
;
一批货
掩埋-iasp
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