企业社会责任的英文文献综述

Annotated Bibliography

Kim,

K.,

&

Lim,

H

(2015).

How

do

corporate

social

responsibility

activities

influence

corporate

reputation?

Evidence

from

Korean

firms.

The

Journal

of

Applied

Business

Research.

31(2), pp. 383-396

Kim and Lim (2015) have examined the association between corporate social responsibility

activities

and

corporate

reputation.

To

be

specific,

the

impact

of

corporate

social

responsibility

activities

including

toxic

emissions

and

charitable

contribution

on

the

improvement

of

corporate

reputation

has

been

examined

in

the

journal

article.

In

order

to

examine

the

research

theme,

qualitative

research

method

was

employed

as

the

research

method

for

the

research.

Particularly,

the

research

has

collected

sample

data

from

Korean

firms that were reported in

Korea sustainability

index database

from

2010 to

2012 and the

secondary

data

from

publications

to

dominate

the

relationship

between

corporate

social

responsibility activities and corporate reputations. The collected sample data were analyzed

by using ordinary least squares regression. The finding of the research show that

corporate

social

responsibility

activities

will

positively

contribute

to

the

improvement

of

corporate

reputation.

The

journal

article

implies

that

enterprises

could

improve

their

company

reputation

by

performing

corporate

social

responsibility

activities.

Obviously,

this

journal

article is useful for my research topic as it proves the positive relevance between corporate

social

responsibility

and

company

reputation.

Hence,

the

findings

from

the

journal

article

could be cited as the evidence to support my research paper.

Khan, M., Majid, A.,

Yasir, M., & Arshad, M (2013).

Corporate Social Responsibility

and

Corporate

Reputation:

A

Case

of

Cement

Industry

in

Pakistan.

Interdisciplinary

Journal of Contemporary Research In Business.

5(1), pp. 843-857.

Khan,

Majid,

Yasir,

and

Arshad

(2013)

investigated

the

effects

of

corporate

social

responsibility

on

company

reputation

in

the

context

of

Pakistani

cement

sector.

In

this

academic

article,

quantitative

research

was

hired

as

the

method

to

attain

the

research

objective.

To

be

specific,

questionnaire

survey

was

used

as

the

instrument

to

collect

quantitative data to examine the research question by using cluster sampling method. 5 out of