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Introduction
IKEA is
the leader in furniture areas and it has 70 years
history. Economic depression
cannot
containment
IKEA
has
high
earnings.
In
this
report
from
the
perspective
of
leadership, with IKEA founder Ingvar
Kamprad as a clue, and combined with analysis
of transformational leader and
contingency theory. On the other hand, research
IKEA
negative issues. Finally, is
summarize and I have given the appropriate
adjustment
recommendations.
Special leadership of
IKEA
Ingvar Kamprad as the
founder of IKEA, He has a great creative thinking
and accurate
assessment
of
demand,
this
allows
him
pioneered
a
new
business
model——
integration of enables manufacturers
and retailers. IKEA make the first chance with
the
new
business
model
in the
early
stages
of
development. In
1943,
transactional
leaders
prevailed
and
transformational
leadership
theory
has
not
been
widely
practiced. In that time IKEA has just
started, Ingvar Kamprad was convinced only the
staff can create unlimited value that
who love the job of the company. He focused on
employee happiness levels, with
enthusiasm and innovation as a subject, creating a
“staff first”
environment.
70
years
later,
we
can
still
see this
core
spirit
on
the
Jobs
website of IKEA. But
elements of the development and the success of
IKEA are not
just limited.
The first point is idealized influence.
Leaders must enable employees to keep hope for
the
future
of
the
company.
Key
word
is
visions.
From
1953
to
1963,
IKEA
rapid
development
in
the
early,
it
leads
to
competitors
combined
and
launched
a
decade
-
long price
war. In this difficult time Ingvar Kamprad makes
employees believe
that IKEA products
have low price and unique, it will dominate the
market in the future.
And
at
the same time
He formulated
a series
of
long
-
term
and short
-
term
strategic
planning.
Many
employees
do
not
understand
the
company
is
dangerous.
Ingvar
Kamprad
made
them
believe
he
has
a
winning
secret.
During
this
time
only
a
few
people left. This is indeed saved the
company (Johan Stenebo 2012).
The second point, inspirational
motivation and intellectual stimulation. Key words
are
enjoying
the
work
and
dreams.
In
1959,
IKEA's
fourth
employee
Gillis
Lundgren
inadvertently
thought
the
kitchen
have
simple
and
practical
storage
logic,
it
also
applies
to
furniture.
Then,
TORE
Toler
was
born.
There
are
many
such
designs
inadvertently in the IKEA 70 year’s
history (Alexander Dürr 2004). These designs are
create history, and now we also can see
them in many families. Behind the success is
leadership support.
The third point, Theory of charismatic
leadership. Key word is resonance. In the one
hand, Ingvar Kamprad image is simple
and appropriately, it is same with IKEA's brand
image. No limousine and luxury
clothing, he has always insisted thrift and it
become
his characteristic. On the other
hand, he set up a variety of human welfare fund to
help children and the needy,
established Cancer Research Foundation (Wahlstr?m
&
Widstrand,
2006).
This
distinct
personality
and
charitable
acts
make
employees
attached to him emotionally. It
enhances the overall cohesion and
solidarity.
The last point,
Theory of hierarchy need, Company is family. Key
word is needs. In
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