Entrepreneurship

CEIBS

MBA PROGRAMME 2005/2006

Term

4

Course:

Overview of Entrepreneurship

Instructor:

Professor Dingkun Ge

Term Dates:

From Nov - 23

To Dec -15

General Course Description

Course

(Please state the course objectives)

objective:

This course is an introduction to and overview of entrepreneurship. The

goals of this course are to give the student a broad understanding of the field

of entrepreneurship and to provide an introduction to the important

concepts, framework, tools and skills necessary to create and grow a

successful new venture.

Given time constrain, we can only afford to cover a selected, most important

topics a student will have to face up in starting up a new business, with

greater emphasis on how to evaluate an opportunity.

Pedagogical

(Please indicate the teaching methods you would use: formal lectures, case

techniques:

analysis and presentations, group discussion, visits, etc.)

Lectures, case discussion, group presentation, guest speakers, etc

Literature:

Main textbook: - C

ourse reader package (readings and cases)

Reference book: 1

Title:

New Venture Creation

Author: Jeffrey Timmons & Stephen Spinelli

Publisher: Irwin-McGraw-Hill

Edition: 6 or 7

ISBN: (for 6

th

edition)

Reference book: 2

Title:

The Portable MBA in Entrepreneurship

Author: William Bygrave & Andrew Zacharakis

Publisher: Wiley & Sons

Edition: 3

ISBN:

Cases:

8 cases, see time table below for details

Equipment:

Assessment:

Prerequisite:

Proposed

coverage:

(Apart from the listed equipment, please indicate any other equipment that

may be required for the course, if applicable)

?

Classroom standard facilities:

VCR, a portable wireless microphone, overhead projector, Computer

projector, flip chart, blackboard.

Other facilities required: ____________NA___________________

?

Office standard facilities:

A desktop computer with Windows 95 software and Internet email

account, a telephone with IDD, DDD functions using pincode, and

office stationery. Other facilities required: ___________________

?

Equipment which students should prepare: ___________________

?

(Please state how the participants will be assessed and the allocation of

grades between different modes of assessment, refer to the attached

page on the evaluation of student)

Individual Class Participation

Individual final exam

Team Presentation of HBS Case

Team summary report of a business plan

(Please indicate any specific knowledge, if relevant, participants should have,

prior to your course)

Finish first year core courses. Solid foundation in strategy,

marketing, finance and HR

(Please indicate the areas that will be covered in this course)

1.

Characteristics of Entrepreneurs

2.

The Entrepreneurial Process

3.

Opportunity Identification & Evaluation

4.

Organizing a New Venture

5.

Business Plan

6.

Startup Financing

7.

Managing Growth

8.

Leadership Development and Personal Transformation