高级商务英语 第一次作业 南大

考生答题情况

作业名称：

高级商务英语第一次作 业

出

卷

人：

SA

作业总分：

100

通过分数：

60

起止时间：

2014-5-6 15:16:52

至

2014-5-6 15:20:15

学员姓名：

学员成绩：

100

标准题总分：

100

标准题得分：

100

详细信息：

题号

:

1

题型

:

单选题（请在以下几个选项中选择唯一正确答案）

本题分数

:

3.64

内容

:

Only when people are ________ can they make progress.

A

、

divided

B

、

united

学员答案

:

B

本题得分

:

3.64

题号

:

2

题型

:

单选题（请在以下几个选项中选择唯一正确答案）

本题分数

:

3.64

内容

:

A ____________ museum is open to everyone.

A

、

public

B

、

private

学员答案

:

A

本题得分

:

3.64

题号

:

3

题型

:

单选题（请在以下几个选项中选择唯一正确答案）

本题分数

:

3.64

内容

:

One effective measure to _______ the dangers of driving is to teach people to obey all the

rules of the road.

A

、

minimize

B

、

maximize

学员答案

:

A

本题得分

:

3.64

题号

:

4

题型

:

单选题（请在以下几个选项中选择唯一正确答案）

本题分数

:

3.64

内容

:

Ives listened to the workers’________ for more payment.

A

、

supply

B

、

demand

学员答案

:

B

本题得分

:

3.64

题号

:

5

题型

:

单选题（请在以下几个选项中选择唯一正确答案）

本题分数

:

3.64

内容

:

I already have a ________ idea about the problem, but I don’t know all the details.

A

、

general

B

、

specific

学员答案

:

A

本题得分

:

3.64

题号

:

6

题型

:

单选题（请在以下几个选项中选择唯一正确答案）

本题分数

:

3.64

内容

:

One of the ________ aims of the air raid was to completely destroy all means of

communications.

A

、

major

B

、

minor

学员答案

:

A

本题得分

:

3.64

题号

:

7

题型

:

单选题（请在以下几个选项中选择唯一正确答案）

本题分数

:

3.64

内容

:

The __________ history of Italy began in 1860, when the country became united.

A

、

modern

B

、

medieval

学员答案

:

A

本题得分

:

3.64

题号

:

8

题型

:

单选题（请在以下几个选项中选择唯一正确答案）

本题分数

:

3.64

内容

:

He fell into deep ______. .

A

、

prosperity

B

、

depression

学员答案

:

B

本题得分

:

3.64

题号

:

9

题型

:

单选题（请在以下几个选项中选择唯一正确答案）

本题分数

:

5.45

内容

:

【阅 读此文，回答下列

1

－

5

题】

Advertising actually has a dual function: to sell, as well

as to inform. If you stop to think of it, advertisements (ads) provide information of almost

everything in our household and immediate environment, from shampoo to fuel for cars. A

significant purpose is to inform consumers of new products and services as well as to remind

them of estab1ished ones. Performance, price, value for money, quality and reliability are

some of the main features mentioned in ads. Yet there is another important aspect of

advertising that should not be forgotten: that of choice. The number of ads for different

brand of the same product, e.g. toothpaste, shampoo or washing powder allow the consumer

to choose. Choice is an important part of buying. In this busy day and age, there is little time

for comparison shopping. To determine which product is the best to buy, and at the most

competitive price, consumers these days rely on advertising in its various forms. This saves

time and energy and simplifies shopping. Few can deny that ads benefit the consumer since

they encourage healthy competition. When companies compete for the consumer’s dollar,

this is good for the purchaser of the product or service. Advertising tends to increase

competition since it informs consumers of what is available. One company’s of

fer will be

either matched or bettered by another company in its advertising. It was unheard of ten years

ago to buy products directly using a personal computer, but it has become a matter of course

for some people to browse (

浏览

) the Internet, surf until they find an e-commerce site and

then select the product. Marketing products has been virtually turned upside down by new

concepts of selling and buying. More than at any time in history, the choice of goods is

unlimited. The whole world is a customer’s mar

ketplace. For busy people like you and me,

advertisements actually do us a favor. <

阅读理解

>1.1 The main idea of this passage is

that______

A

、

advertisements benefit people in many ways

B

、

advertisements encourage competition

C

、

advertisements provide main features of new products

D

、

selling and informing are two functions of advertising

学员答案

:

A

本题得分

:

5.45

题号

:

10

题型

:

单选题（请在以下几个选项中选择唯一正确答案）< /p>

本题分数

:

7.27

内容

:

<

阅读理解

>1.2 .Which one of the following is NOT mentioned in the passage as one of the

important aspects of advertising?

A

、

To inform consumers of new products and services

B

、

To provide consumers with chances to choose

C

、

To increase healthy competition of companies

D

、

To change the concept of selling and buying

学员答案

:

D

本题得分

:

7.27

题号

:

11

题型

:

单选题（请在以下几个选项中选择唯一正确答案）< /p>

本题分数

:

5.45

内容

:

<

阅读理解

>1.3. The “comparison shopping” refers to the behavior of _______.

A

、

comparing and buying a product at the lowest price

B

、

comparing and deciding which is the best buy

C

、

relying on advertising and simplifying shopping

D

、

buying a product at the least competitive price

学员答案

:

B

本题得分

:

5.45