-
U
nit 1
Of
all
human
creations,
language
may
be
the
most
remarkable.
Through
language
we
share
experience,
formulate
values,
exchange
ideas,
transmit
knowledge,
and
sustain
culture.
Indeed,
language
is
vital
to
think itself. Contrary to popular
belief, language does not simply mirror reality
but also helps to create our
sense of
reality by giving meaning to events.
在人
类所有的创造中,语言也许是影响最为深远的。我们用语言来分享经验,表达
(
传递?
)
价值观,
交换
想法,传播知识,传承文化。事实上,对语言本身的思考也是至关重要的。和通常所认为的不
同的是,语言并不只是简单地反映现实,语言在具体描述事件的时候也在帮助我们建立对现实的感
< p>知。
——
语序的调整。
Good speakers have respect
for language and know how it works. Words are the
tools of a speaker’s craft.
They have
special uses, just like the tools of any other
profession. As a speaker, you should be aware of
the
meaning of words and know how to
use language accurately, clearly,vividly,and
appropriately.
好的演讲者对语言很重视,也知道如何让它发挥更好的
效果。词语是演讲者演讲的重要
“
武器
”
,具
有特殊的用途,这和任何其他的工作技艺没什么两样。作
为演讲者,必须知道词语的具体含义,也
要懂得如何做到用词准确、清晰、生动、适当。
Using language
accurately is as vital to a speaker as using
numbers accurately to a accountant. Never use a
word unless you are sure of its
meaning. If you are not sure, look up the word in
the dictionary. As you
prepare your
speeches, ask yourself constantly, “What do I
really want to say? What do I really
mean?”
Choose words that are
precise and accurate.
演讲者准确地使用语言和会计准确使用
数字是一样重要的。确定词意后再措词。如果不确定,请先
查词典。当你在准备演讲的时
候,要不断地问自己:
“
我到底要说什么?我到底想表达什么意
思?
”
用词一定要精准。
Using language clearly
allows listeners to grasp your meaning
immediately. You can ensure this [by using
familiar words
(
that are known to the
average person and require no specialized
background
)
; by choosing
concrete words in preference to more
abstract ones, and by eliminating verbal clutter].
用词清晰可以让听众迅速理解你的意思(抓到你的点)
。要做到
这一点,就要尽量使用一般人都熟悉
的不需要专业知识就能懂的词语;多用具象词汇少用
抽象词汇;还有要减少口误。
Using language vividly helps bring your
speech to life. One way (to make your speech
vivid)|is through
imagery
,
or the
creation of word pictures. You can develop imagery
by using concrete language, simile, and
metaphor.
Simile
is
an
explicit
comparison
between
things
(
that
are
essentially
different
yet
have
something in
common
)
; it always contains
the words “like”or “as”. Metaphor is an
impli
cit comparison
between
things that are different yet have something in
common; it does not contain the words “like” or
“as”.
生动地用词能让演讲鲜活
起来!比喻,这种能产生文字图像的修辞,可以使演讲达到生动的效果。
比喻要用具象的
语言,分为明喻和隐喻。
明喻是指在本质上有区别但仍然有相
同点的事物之间做一个明确的比较,一般句中会含有
“
像
”
或
“
似
”
。隐喻则是一种隐藏的比较,不会出现
like
和
as
这些连接词。
Another
way
to
make
your
speeches
vivid
is
by
exploiting
the
rhythm
of
language.
Four
devices
for
creating
rhythm
are
parallelism,
repetition,
alliteration,
and
antithesis.
Parallelism
is
the
similar
arrangement of a pair or series of
related words, phrases, or sentences. Repetition
is the use of the same
word or set of
words at the beginning or end of successive
clauses or sentences. Alliteration comes from
repeating
the
initial
constant
sounds
of
close
or
adjoining
words.
Antithesis
is
the
juxtaposition
of
contrasting ideas, usually in parallel
structure.
我们还可以充分利用语言的节奏感使演讲更加生动活泼。具体有
以下四种方式
——
排比,反复,押
头韵
和对偶。排比是指把一组或一系列相关的字词句以相似结构排列起来。反复是指在连续几个从
句或句子的开头或结尾处使用相同的词和词组。
押头韵则是通过重复相邻之间单词首
个辅音实现的。
对偶通常是用平行的结构将相反的想法并列在一起。
Using language
appropriately means adapting to the particular
occasion, audience, and topic at hand. It also
means developing your own language
style instead of trying to copy someone else’s. If
your language is
appropriate in all
respects, your speech is much more likely to
succeed.
用语恰当意味着遣词造句要与特定的场合,观众以及谈论的话题相适
应。这也意味着你得建立自己
的语言风格,不能简单抄袭他人。如果使用的语言与各方面
都很契合,那么演讲就更有可能取得成
功。
Good
speeches
are
not
composed
of
hot
air
and
unfounded
assertions.
They
need
strong
supporting
materials to
bolster the speaker’s point of fact, the skillful
use of supporting materials often makes
the
difference
between
a
good
speech
and
a
poor
three
basic
types
of
supporting
materials
are
examples,statistics and
testimony.
好的演讲不能是空话连篇,也不能是一些毫无根据的论断;而是
需要有力的论据来支持演讲者的观
点。事实上,能否有技巧地使用论据会造成演讲效果的
天壤之别。论据有以下三种基本形式:例子,
统计资料,引用。
In
the
course
of
a
speech
you
may
use
brief
examples
—
specific
instances
referred
to
in
passing
—
and
sometimes you may want to give several
brief examples in a row to create a stronger
impression. Extended
examples
—
often
called illustrations, narrations, or
anecdotes
—
are longer and
more etical
examples describe imagery
situations and can be quite effective for relating
ideas to the audience. All three
kinds
of examples help to clarify ideas, to reinforce
ideas, or to personalize ideas. To be more
effective,
though, they should be vivid
and richly textured.
在演讲时可以简单举例
< br>——
即附带地提及几个具体的例子
——
< br>有时也需要接二连三举例来加深印
象。延伸举例
——
p>
也叫解释、叙述或轶事
——
更长更详尽。假
设举例描述的是想象的情景,能够很
好地把想法传达给观众。这三种不同的例子都有助于
演讲者清晰地表达观点,强调观点并使之打上
演讲者的烙印。当然,要想演讲效果更好,
演讲本身必须生动且结构丰富!
Statistics
can
be
extremely
helpful
in
conveying
your
message,
[as
long
as
you
use
them
sparingly
and
explain them so they are
meaningful to your audience.] Above all, you
should understand your statistics
and
use them fairly. Numbers can easily be manipulated
and distorted. Make sure {that
your
figures are
representative of {what
they claim to measure},that you use statistical
measures correctly, and that you take
statistics only from reliable sources.}
统计资料非常有助于演讲者传递信息,因为当演讲者适量地运用这些资料并加以解释时,
听众就能
更好地理解其中的意义。最重要的是,演讲者必须理解这些统计资料并恰当使用
。数字很容易被篡
改、误报,因此必须确保自己所使用的数据不是张冠李戴的;必须确保
自己使用的统计措施是正确
的;必须确保自己的统计资料来源是可靠的。
Testimony
is
especially
helpful
for
student
speakers,
because
they
are
seldom
recognized
as
expects
on
their
speech topics. Citing the views of
people
(
who are
experts
)
is a
good way to make your ideas more
credible. When you include testimony in
a speech, you can either quote someone verbatim or
paraphrase
their
words.
As
with
statistics,
there
are
guidelines
for
using
sure
to
quote
or
paraphrase
accurately and to cite qualified
unbiased sources. If the source is not generally
known to your audience, be
certain to
establish his or her credentials.
引用他人观
点看法对学生演讲者来说尤其有用,因为学生很少会被视为他们演讲相关主题方面的专
家
。引用专家的观点可以让你的想法更可信。引用的时候,既可以逐字摘抄也可以自己总结一下。
< br>和统计资料一样,引用也有原则可循
——
引用摘抄准确,
来源合格无偏见。如果观众对引用来源不
太熟悉,一定要(想办法)取得他们的信任。<
/p>
The
impact
of
a
speech
is
strongly
affected
by
how
the
speech
is
delivered.
You
cannot
make
a
speech
without having
something to say. But having something to say is
not must also know how to
say
delivery does not call attention to conveys the
speaker’s ideas clearly, interestingly, and
[without distracting the audience].
演讲的效果如何很大程度上取决于演讲是怎么做的。无话可说做不好演讲,但要做好演讲,仅仅
有
话可说也是远远不够的,还要知道如何说话才行。好的演讲不是要唤起观众对演讲本身
的注意,而
是要向观众清晰有趣地传递演讲者的想法,同时还要有观众聚精会神地聆听。
There
are
four
basic
methods
of
delivering
a
speech:
reading
verbatim
from
a
manuscript,
reciting
a
memorized
text,
speaking
with
PowerPoint,
and
speaking
extemporaneously,
or
impromptu.
The
last
of
these
—
speaking
extemporaneously
—
is the
method (you probably will use for classroom
speeches and for
most speeches outside
the classroom). When speaking extemporaneously,
you will have only a brief set of
notes
or a speaking outline. Speaking with PowerPoint is
widely used now and very effective indeed.
演讲有四种最基本的方法:照本宣科式;背诵式;
ppt
辅助演讲式和即兴演讲式。最后一项即兴演讲
是我们在课堂演讲和大部分课外演讲中都
要用到的方法
.
即兴演讲时,我们手上只有简单的笔记或演
p>
讲提纲。现在,用
ppt
辅助演讲十分普遍
,效果显著。
Certainly there are
other factors you should consider, such as
personal appearance, bodily action, gestures,
eye contact, volume, pauses and so on.
By paying enough attention to what is mentioned
above, you may
present an effective
speech.
当然还要考虑其他因素
——
< br>譬如演讲者的个人形象,肢体语言,眼神交流,声音的抑扬顿挫等等。
尽量注意上
述问题,演讲就会成功!