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《新闻英语与范文评析》理论题笔记
1.
The Function of Headlines
A: Five main
functions.
First, a headline
summarizes a news story with the most important
and attractive words. A reader usually
doesn’t have time for every
piece of
news that’s printed. With the guidance
of
terse headlines,
readers
can quickly find the parts they want to read.
Second, it sparkles the whole page. One
can imagine how suffocative
a newspaper
could be if there were not a single headline and
dozens of
news stories just piled up.
Third, it beautifies the form of edition.
Headlines are good decoration to the
page as they appear in various
sizes
and typefaces.
Fourth, a headline
sometimes is used to attract the readers’
attention.
Fifth, a
headline can be used to make some comment.
2. Grammatical features of headlines
First, there are omission of article,
conjunction, pronoun, link
verb and
auxiliary verb. It is used to summarize and
highlight the
content. For example,
“China sees
housing as (an)
engine to drive (the) economy.”
Second, present tense is used to show
things that happened in the
past.
Three reasons:
First, it
saves space. In most cases past tense is longer in
space
than the present tense, with an
“ed” in extra. So present tense can
save some space for a headline.
Secondly, present tense is active. It
puts the reader into action
and gives
him a feeling of participation, so that it
attracts readers’
attention.
Thirdly, a present-tense emphasizes the
timeliness of the news. It
gives the
reader a sense of freshness and immediacy,
although he might
well understand that
a head in the present tense in today’s newspaper
is presenting yesterday’s news.
More:
First,
use “be to do” instead of “will do” to present the
future
tense, and “be” is often omitted
in order to save space.
Second,
use “be doing” to
present things that are happening, and
“be” is often omitted in order to save
space.
Thirdly, sometimes
present tense can also present things that are
happening or will happen, for
example,”Labour plans BBC
shake
-
up. ”
Third, active voice is more often used.
It is more colorful and
appealing, more
forward and powerful in transferring meaning than
passive voice. The word ”be” or “by”
are often omitted only use past
participle to express passivity.
Fourth, punctuations are used sometimes
in headlines. English headlines are
known for its terse structure, and
punctuations are used in much rarer
cases than in the text. Punctuations
only appear in the head for two
reasons. First, they are used to save
space. For example, comma is used to
subst
itute “and” only to save
space. Secondly, they are used to show
the relation between two groups
of
words. For example, a dash is used to connect a
quotation and its
attribution. 3. Why
sometimes in headlines, “and” ,“the” or “to
be” are not omitted?
A: They are not to be omitted in two
occasions. One, when they are
in set
phrases,
such as in the headline, “TB
on the rise again”. Two, when they
can
fill up the
space hole in a headline.
For example, “Four killed and five hurt
in a house fire.”
4. The language feature of headlines
A: A headline is aiming at summarizing
a whole article with a few
words. So
journalists make great effort in choosing the
right words
which are clear in meaning
and economy in space.
There are some
preference for journalists and editors
First, they use abundant of simple
words. Some are teeny tiny little
words
that lively express some meaning. “Hit” or “ruin”
are often
used instead of “damage”
Second, initials are often
used to save space, like “WTO” or
“ABM”
Thirdly, Abbreviations are
used, which can be easily recognized by
readers. Such as “ad” and ”biz” which
can be easily found in the
English
newspaper.
Fourthly, there is flexible
use of journalistic coinages. To save
time and space, journalists often
combine two or more words into one
word
in practice and coinage then comes into being.
They are very
impressive and catchy,
some even have the characteristic of originality,
like “newscast.”
5. Different styles of the typefaces
America/Canada: capitalize the first
alphabet of every notional word.
English: capitalize the first alphabet
of the first word in a headline.
Exceptional: New York Times: capitalize
every alphabet to beautify the
edition
styles for headlines
A:
flush-left head, dropline head/indented head,
crossline/keyline,
centered head,
inverted pyramid head, banner head/streamer and
jump head.
ence between Chinese
headline and English head
?
A:They are different in four ways.
First, Chinese headlines usually
provide more information than
English
heads. Chinese heads are often multi-deck, and
English heads are
often one-deck, thus
Chinese headlines tend to focus on the totality of
the news. And if it cannot include all
the facts that is needed in the
head,
the subhead can do the job. Another reason it
usually carries more
info is that each
Chinese character takes up equal space, while
English
words are not. As a result,
Chinese heads tend to be like mini-story in
capsule form, while English heads
accentuate on one important factor of
the news. The second difference is the
difference in the use of words.
Like in
English heads, it’s a no
-no to begin a
head with a verb. But in
Chinese
headlines, it’s ok. There are abundant use of
simple words
which serve to save space
in English heads, but you can need not to
follow that rule for every Chinese
character takes up equal space. For
another example, people seldom use
adjectives or adverbs in English
heads
following the principle of “ABC”(accuracy, brevity
and clarity),
but you can easily grasp
a piece of Chinese news with adjectives or
adverbs in the headline. Thirdly, they
are different in tense. English
heads
often use present tense which had been called
“historical present
tense” to present
yesterday’s news, and avoid
time
-indicating words
like
“yesterday’ or “last night”. But Chinese heads use
them to indicate the
happening time.
The last difference
should be in the word layout. You can never lay
the English headlines in vertical form,
but you can certainly do that in
Chinese heads. People use single
quotation mark in English headlines but
double quotation mark in Chinese
headline.
8. News value determiners
A: timeliness or freshness;
Importance/consequence/impact/significance;
Prominence;
Proximity/locality/nearness
Unusualness/bizarreness/oddity/novelty
Human interest;
Conflict
9. Hard news and soft news
Hard news (spot news/straight news):
Events that are timely and are
covered
almost automatically by print and electronic
media. They are
often very serious and
important news.
Soft news: Events that
are usually not considered immediately
important or timely to a wide audience.
10. Genre of news reporting
News
Feature
Commentaries and columns
Interpretive reporting
Investigative reporting
New
journalism
Skit/essay
Picture news/photojournalism
11. News structure
Inverted
pyramid style: it is the most frequently used
structure in
news writing. In this
structure, events are written in descending order
of importance. First of all, a terse
lead is formed. The lead offers the
most essential elements telling who,
what, when, where, why and how of
the
story.
Advantages: First, it is
convenient for editors to decide the news
value and cut the news from the bottom;
Second, it is convenient for
journalists to meet the deadline
without missing any key facts; Third,
it can help readers to find the main
facts of the news quickly.
Disadvantages: First, the main facts
all frequently appear in the
headline,
lead and body, which would be suffocative to most
readers;
Second, the writing is not
tightly o
rganized and fully deployed,
what’s
more, the style is top heavy and
lack of suspense interest.
Pyramid
style/the chronological style
It is
composed by three parts, they are beginning, body
and ending.
To write a piece of news in
pyramid style, a beginning is given first
and events are written in
time sequence. Writers can take
advantage of narrative and
descriptive
writing, so it flows better and involves readers.
At the
meantime, it adds suspense
interest to the story.
Mixed form of
invented pyramid and pyramid style (Circle style)
After a lead, events are written in
time sequence. It has the
advantages of
pyramid style and important facts can be presented
high in
the story. The most important
information is repeated in the narrative,
so that readers can have a chance to
absorb it. It is more effective
storytelling and can keep readers
interested until the end then leads up
to a real conclusion. Comparing with
the other styles, this form is more
balanced. But it discourages editors
slash the story from the bottom.
List
technique
Wall Street journal formula:
It tends to focus on individual.
12.
Forms of reporting
Single event
coverage/brief
Roundups: it tends to
focus on the totality and integrity. There are
two types of this kind: horizontal
roundups and vertical roundups.
Follow-ups/ follow-up stories (second
cycle stories/ development
stories)
Advantages: First, it attracts readers’ attention
by
accentuating on one important fact
of the news; Second, it tends to
fully
deploy the news from different aspects, which can
well make up for
the contradiction in
terms of freshness and integrity; Third, it helps
to form the public opinion.
Content: Facts that are not mentioned
in previous stories or some
background
of
events.
The
developments of the events;
Different
opinions from people of all walks of life;
The prediction of the events;
Important facts that previously
reported.
In-depth reports: Including
investigative reporting and interpretive
reporting emphasize on WHY.
es of leads
A: Succinct. A
summary lead should outline a news story in no
more
than 35 words Informative. A
summary lead should contain the 5Ws of news.
Intriguing. Leads are sometimes called
“grabbers”, which means it
serves the
duty to grab the readers’ attention.
W
hat’s more,
leads should also be straightforward, varied,
clear
specific and active.
That why English journalists struggle
for the best wording and leave
no stone
unturned.
of leads
Summary lead/roundup lead
Main fact lead
Descriptive
lead
Direct address lead
Quotation lead (full quotation
lead/partial quotation lead)
Suspense
lead
Delayed lead/multi-paragraph lead
Contrast lead
Question lead
Anecdotal lead
Combined
lead/multiple element lead Label lead (empty lead)
presses
AP
,
Associated
Press
,
UPI
,
United Press
International
,
AFP (L’Agence France Press)
Reuters (The Reuter Ltd)
Kyodo; Itar-Tass; ANSA;
PTI
,
Press Trust of India
,
;DPA(
德新
);
EFE
,
埃菲社
,
西班牙,
ent of the dateline
English: place, date, press name
中文
: press name, place, date
s of news reporting
Accurate news sources: with the name of
organization, people or
agency;
Implied news sources: people who do not
want to be told the name, or
sources
from nonsense people that readers do
not have interest in, as used
like
“witness
said”
Use fuzzy words to imply the sources
such as “it is said”
ence
between feature and news.
A: Three
differences.
First, their focus is not
the same. News reporting provides all
facts that are related. It tends to
focus on inclusiveness and integrity
of
the news, while features only present the most
characteristic and
impressive episode
of the story. A piece of news shows a panorama,
but a
feature gives an enlarged close-
up.
Secondly, their writing purpose is
not exactly the same. News only
tries
to inform the readers, while features try harder
to attract the
reader’s attention with
more detailed and descriptive writing.
Thirdly, their composition structure is
not always the same. News
reporting for
most cases adopts inverted pyramid form, but
features
follow no such rule. It can be
very flexible in terms of structure.
of features
1) News-oriented,
interest-oriented
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