读英语苹果CEO库克在华盛顿大学2015年毕业典礼演讲 中英双语

称，当时有

2.5

< br>万人参加此次毕业典礼，包括

6000

名毕业生。库克称 ：“正是在这里，金

挑战所有美国人，让民主的观念深入人心。正是在这里，

相信

我们能够做出伟 业。

大学毕业生应该坚守自己的信念，

他还说自己一路奋斗走来 ，

让他愈发

觉得，公平是一种权利，而作为毕业生要勇于与不公 平做抗争。”

·与州长见面不是我的荣誉，握着他的手就像是对我信仰的背叛

演讲刚开始，

库克就讲述了美国近代史的一些故事。

他心中的英雄是马丁路德金

和总统肯尼迪， 因为他们将正义和民主带到现实中来。

16

岁时库克因为获得 一次论文大赛

的奖项，时任阿拉巴马州州长

George Wallace

亲自接待了库克以及其他获奖 的小伙伴。

而库克为

Wallace

的“接见”感到耻辱，因为后者曾推进种族隔离，并禁止黑人上大学。

< br>他说：”与州长见面不是我的荣誉，握着他的手就像是对我信仰的背叛。”

·毕业生们不光要吃饱饭

也要坚持梦想

你不必在“做正确的事 ”和“好的生活”中作抉择。若说乔布斯的那次演讲代表着一往

无前的勇气，库克的理念 则更接地气，他希望同学们在吃饱肚子的前提下坚持梦想。

·总会有人改变世界，可能就是你

他 还鼓励学生：

“不要害怕挑战，也不要一味愤世嫉俗或批评别人，历史从来都不是由

一个人写下的，

但也从来不会忘记一个人的贡献，

< br>这个写下历史的人可能就是你，

那个人应

该就是你，那个 人必须就是你。”

·我遇到的第一个让我开始质疑一切的人就是史蒂夫·乔布斯

库克谈到，当时他年近

40

，浑浑噩噩，正如当时的苹果公司。直到乔布斯邀请他去改

变世界，

让他所有关于未来的假设被颠覆。

当时的库克觉得改变世界很好，< /p>

但是与工作无关，

而乔布斯认为这就应该是同一件事。

·你必须找到你的北斗星（价值观），那意味着你必须做出选择

“我们认为一个具有价值观并真心为其付出的公司真的可以改变世界。个人也是一样。< /p>

这可能是你，也一定是你。毕业生们，你们的价值观十分重要。它们是你的北极星。否则，

它就只是一个工作，对于工作来说人生太短了……寻找你的北极星。让它指导你在生活和 工

作，或者说你一生奉献的工作……”库克说。

·将强大的技术转变成容易使用的工具。这些工具可帮助人们实现自己的梦想，更好地

改变世界

史蒂夫创造了一个成功的公司，

当他再回来时，

公司已是一座废墟。

他正

打算把一生奉献给公司，尽管当时并不知道苹果将达到无人 能想象的高度。很多人不记得，

当时的苹果放任自流、

群龙无首 ，

但史蒂夫相信苹果能再次变得伟大。

他问我是否愿意加入。< /p>

他对苹果的愿景是把强大的科技变成好用的工具，

用这些工具帮助 人们实现梦想，

并把世界

变的更好。

·世界需要你的能量、热情，和你躁动的努力

你们不用从“做对的事情”和“过好的生活”中抉择，这根本不是一个抉择，尤其在今

< br>天。工作应该是：让你付起房租，吃饱肚子，然后做正确、正当的好事。无论你从事什么工

作，都会有批评者和愤世者打击你，

同时也有很多沉默的好心人。

仍有人在被迫害，仍有疾

病需要治疗，世界需要你的能量、热情，和你躁动的 努力。

·在硅谷，人们相信任何问题都能被解决，无论它有多么困难

在演讲结束前，

库克还提及苹果和硅谷的价值观。

库克说，在硅谷，人们相信任何问题

都能被解决，

无 论它有多么困难。

这是非常真诚的乐观精神。

苹果也信奉类似价 值观。

他说：

“我在苹果的一个朋友喜欢这样说：解决问题的最 好方式就是走出满是苹果工程师的房间，

远离‘这不可能’的论调。取得重大进展是可能 的，无论你做出何种选择，总是有冷眼旁观

者和批评者，同时好心却无贡献者也对实现目 标毫无意义。”

·加入苹果

17

年来，我从未后悔过

库克表示，他当时依 然忠于自己的价值观，但只在工作中坚持它们。他说：

“我觉得工

作就是工作。

在工作中保持专业性和谦逊态度非常重要。

但乔 布斯是个理想主义者，

他让我

相信：如果我们努力工作，制作出 更好产品，我们也能改变世界。我接受了他的邀请，这改

变了我的生活。

17

年来，我从未后悔过。”

离开讲台前，库克还拿出自己的

iPhone 6

，拍摄了一张众多毕业生的照片。这种至今

为止只有苹果才会缔造出的社会价 值在即将毕业的莘莘学子面前讲述是再适合不过的了。

这是一种最好的广告，也是一份最平常的“炫耀”。

Hello GW.

Thank you

very

much President Knapp for that kind intro. Alex,

trustees, faculty and deans of the university, my fellow honorees, and

especially you the class of 2015. Yes.

Congratulations to you, to your family, to your friends that are

attending today's ceremony. You made it. It's a privilege, a rare privilege

of a lifetime to be with you today. And I think thank you enough for

making me an honorary Colonial.

Before I begin today, they asked me to make a standard announcement.

You’ve heard this before. About silencing your phones. Those of you

with an iPhone, just place it in silent mode. If you don't have an iPhone,

please pass it to the center aisle. Apple has a world-class recycling

program.

You know, t

his

is real

ly an amazing place. And for a lot of you, I’m

sure that being here in Washington, the very center of our democracy,

was a big draw when you were choosing which school to go to. This

place has a powerful pull. It was here that Dr. Martin Luther King

challenged Americans to make real the promises of democracy, to make

justice a reality for all of God's children.

And it was here that President Ronald Reagan called on us to believe in

ourselves and to believe in our capacity to perform

great

deeds. I'd like to

start t

his

morning by telling you about my first visit here. In the summer

of 1977 --

yes, I’m a little old

-- I was 16 years old and living in

Robertsdale, the small town in southern Alabama that I grew up in. At the

end of my junior year of high school I’d won an essay contest sponsored

by the National Rural Electric Association. I can't remember what the

essay was about, what I do remember

very

clearly is writing it by hand,

draft after draft after draft. Typewriters were very expensive and my

family could not afford one.

I was one of two kids from Baldwin County that was chosen to go to

Washington along with hundreds of other kids across the country. Before

we left, the Alabama delegation took a trip to our state capitol in

Montgomery for a meeting with the governor. The governor's name was

George C. Wallace. The same George Wallace who in 1963 stood in the

schoolhouse door at the University of Alabama to block African

Americans from enrolling. Wallace embraced the evils of segregation. He

pitted whites against blacks, the South against the North, the working

class against the so-called elites. Meeting my governor was not an honor

for me.

My heroes in life were Dr. Martin Luther King, and Robert F. Kennedy,

who had fought against the very things that Wallace stood for. Keep in

mind, that I grew up, or, when I grew up, I grew up in a place where King

and Kennedy were not exactly held in high esteem. When I was a kid, the

South was still coming to grips with its

his

tory. My textbooks even said

the Civil War was about states’

rights

. They barely mentioned slavery.

So I had to figure out for myself what was right and true. It was a

search. It was a process. It drew on the moral

sense

that I’d learned from

my parents, and in church, and in my own heart, and led me on my own

journey of disco

very

. I found books in the

public

library that they

probably didn't know they had. They all pointed to the fact that Wallace

was wrong. That injustices like segregation had no place in our world.

That equality is a right.

As I said, I was only 16 when I met Governor Wallace, so I

s

hook

his

hand as we were expected to do. But shaking his hand felt like

a betrayal of my own beliefs. It felt wrong. Like I was selling a piece of

my soul.

From Montgomery we flew to Washington. It was the first time I had

ever been on an airplane. In fact it was the first time that I traveled out of

the South. On June 15, 1977, I was one of 900 high schoolers greeted by

the new president, President Jimmy Carter, on the south lawn of the